Project Description

InStyle is a monthly women’s fashion magazine, published in the United States by Time Inc. and in the UK by IPC Media. Along with advertising, the magazine offers articles about beauty, fashion, home, entertaining, charitable endeavours, and celebrity lifestyles. Launched in 1994, InStyle currently has a circulation of 1.7 million. VM were enlisted by InStyle to shoot Karlie Kloss at the Berkley Hotel in London’s Knightsbridge as she prepared to face the global press on the red carpet of the 2016 Global Fashion Awards. Or, as we like to refer to them – the Karlie Kloss Global Fashion Awards !

Karlie Kloss Global Fashion Awards 1
Karlie Kloss Global Fashion Awards 2

The intimate insight into Karlie’s red carpet beauty routine was achieved with just 20 minutes of available filming time. The resulting film includes a sit down interview with Karlie, as well as extensive B-Roll and behind the scenes footage, all of which was shown on the official InStyle US website.

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