Atelier Swarovski’s latest incarnation Atelier Swarovski Home features a range of collections designed in collaboration with luminaries from the worlds of design and architecture.
Filming in London, Amsterdam, Wattens, Paris, Milan and New York, VM created over 40 films to support the global launch of the brand.
The films were shown at the brand launch events globally, including the official installation space at Salone del Mobile in Milan and press preview events worldwide. Notable locations included the Presidential Suite, Fullerton Hotel, Singapore, the Grand Palais, Paris, FIAC 2016 and the Sky Lounge at the Upper House, Hong Kong, to name a few.
Bespoke social videos were created for Facebook and Instagram, as well as AtelierSwarovski.com, to deliver the brand message across all channels and platforms.